strategy | creative direction | copywriting
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Brand Marketer • Creative Director • Writer

Blending a passion for creative and strategy to create work that matters for brands and their customers.

CompUSA Corporate Brochure

 

Comdex (now known as CES) was as big a deal then as it is now for anyone in the business of selling technology. My art director and I were given complete creative freedom, the only request was to create a brochure that would be handed out to potential new partners and vendors at the trade show. I sifted through a 3” stack of corporate information and turned it into a 20-page booklet that told the CompUSA story. It was a big hit internally and one of my first big creative projects.

 

Art direction: Regan McCamey